OpenAI has announced the global rollout of its lower‑cost subscription tier, ChatGPT Go, reaching all countries where the service is available. The update signals an expansion of the platform’s commercial strategy, adding a new revenue stream through advertisements tailored to users engaged with the affordable plan. The integration is scheduled to be consistent across regions, with the interface updating automatically in the default language of each locale._2_The announcement clarifies that the ad‑aware tier will preserve core functionality of the ChatGPT model, while introducing non‑intrusive banner‑style placements within the chat window. Users opting for ChatGPT Go will receive the same underlying language capabilities as the premium tier, but with a limited consumption quota and the new monetization approach. OpenAI has outlined that the ads will be contextually relevant, generated by the same model that powers the chat content. The company stated that the objective is to keep the question‑answer experience accessible while building a scalable commercial pathway._3_Industry observers note that the strategic shift aligns with broader trends of embedding advertising within AI‑based consumer services. By extending the ad‑enabled experience to a global audience, OpenAI can monetize effectively while retaining the user base that favors lower entry costs. The rollout does not affect the free or standard paid tier, which will remain ad‑free. The company has set a compliance framework to ensure privacy standards for ad targeting, asserting that data used for ad generation will be processed under its existing data usage policies. The move positions the firm as a competitive player in the growing marketplace of AI chat services that balance affordability with diversified revenue channels.
ChatGPT Expands Charging Model Globally with New Advertising Option